The Sense PR team is available to support you to tell your fundraising story and promote your marathon efforts!!
Please make contact here mediaenquiries@sense.org.uk or call us on 0207 014 9379
Alternatively, we’ve developed a press release template to help tell your news story in your own words.
You can download it here (.doc, 27kb) and tailor it to your own experience.
The template is just an outline of what you are doing, so to really make the most of your story, think about what’s inspired you to run the London Marathon.
Include why you’re running for Sense - do you have a connection to the charity or were you just inspired by Sense’s support for deafblind people?
Perhaps include your target time and let journalists know if families, friends and maybe even your workplace colleagues are supporting you.
If you are undertaking any fundraising activities like a raffle, cake sale or football match, make sure you include that in the story too.
If you’d like the PR team to help you to create a targeted media list for your area, do let us know. Otherwise send the release on an email to your own local paper.
You’ll find their newsdesk details on their website. They are always on the look out for good news stories. But do hurry as you need to share your experience at least three weeks before 17 April. It might be worth calling them to find out who the best person is to contact to send and email address.
If you have a photo of yourself in your running gear, let them know at the bottom of your press release that it’s available, but don’t send it in unless they ask as that can block inboxes.
Then simply let your story do the talking!!! Best of luck with this and of course on the big day itself!!!
Promoting your run on social media
Facebook
- Update your Facebook status with a link to your JustGiving or Virgin Money Giving page, so your friends see your link in their feeds. You could also post your link on your friends' Facebook walls.
- Ask your friends to tell their friends about your run (and link to your fundraising page) in their status updates.
- Remind your friends about your run regularly and tell them how your training is going rin your status updates.
Twitter
- Use Twitter to share your JustGiving or Virgin Money Giving page with your followers - update them on what you’re doing and why people should sponsor you.
- Ask your followers to retweet your link, so it reaches their followers too (remember: the shorter your tweet, the more retweet-able it is).
- Include the hashtags #londonmarathon or #vlm, so that people following London Marathon tweets will see yours.
- Include the Sense Twitter address @sensetweets.
